Dashboard Title: Performance Channel by Market ROAS

Subtitle: Where are we missing opportunity? Where are we overinvesting?

Overall Summary:
This dashboard provides a comprehensive view of the performance of channels by market, allowing users to identify areas of opportunity and overinvestment. It provides a comparison of ROAS (Return on Advertising Spend) between California and the National average, allowing users to identify any performance swings in California.

Dashboard Insights:
-Analyze the performance of channels by market
-Identify areas of opportunity and overinvestment
-Compare ROAS between California and the National average
-Identify any performance swings in California

Who Can Benefit:
This dashboard is ideal for marketing professionals and business owners who want to gain a comprehensive view of the performance of their channels by market. It provides insights into areas of opportunity and overinvestment, allowing users to optimize their marketing efforts and maximize ROAS.

Who Can Use:
-Marketing professionals
-Business owners