Digital Marketing Campaign Performance Dashboard

Web Page Digital Marketing Campaign Performance Dashboard

Desciption

Dashboard Title: Digital Marketing Campaign Performance Dashboard

Subtitle: Audiences Live, Date Range, Summary-By Quarter, Direct Media, Paid Search, Paid Social, Programmatic, Summary-By Channel, Cost, CTR, Leads, Primed Leads, KPI Pacing, Primed Leads by day of year

Overall Summary: This dashboard provides an overview of digital marketing campaign performance, including impressions, cost, CTR, leads, primed leads, and KPI pacing. It also provides insights into the performance of each channel and the performance of primed leads by day of year.

Dashboard Insights:
Get an overview of digital marketing campaign performance, including impressions, cost, CTR, leads, primed leads, and KPI pacing.
Analyze performance of each channel and the performance of primed leads by day of year.
Filter results by date range and channel.

Who Can Benefit:
Digital marketers who need to track and analyze their campaigns performance.
Business owners who need to analyze the performance of their campaigns and make informed decisions.
Marketers who need to monitor the performance of their campaigns and make adjustments.

Benefits:
Monitor the performance of campaigns in real-time.
Make informed decisions based on data-driven insights.
Gain insights into the performance of each channel and the performance of primed leads by day of year.

Data

Digital Marketing Campaign Performance Dashboard
Audiences Live (click to filter results)
Date Range
Last 5 quarters
Summary-By Quarter (click to filter results)
Impressions
65,312,624
168,920,753
135,077,246
2018 01
2018 02
2018 Q3
2018 Q4
2019 01
Direct Media
Paid Search
Paid Social
Programmatic
3
Impressions
492,821,724
1
xx
Jan 1, 18
94,314,111
29,196,990
Impressions
3,478,830
6,216,087
127,931,727
355,195,080
Campaigns Live (click to filter results)
Mar 1,18
CTR
0.26%
CTR
0.26%
0.20%
0.25%
Summary-By Channel (click to filter results | hover over channel for performance by source)
Cost
$212,847
$143,305
$947,483
$235,090
0.34%
0.36%
CTR
0.47%
2.93%
0.46%
0.14%
2 2 2 2
May 1, 18
Cost
$1,538,725
Jul 1, 18
Cost
$188,017
$386,919
$397,551
$465,768
$100,469
Leads
53,517
Sep 1, 18
Leads
6,258
13,826
13,386
15,145
4,902
Lea
9,096
8,550
31,683
4,188
Nov 1, 18
CP Lead
$29
CP Lead
$30
$28
$30
$31
$20
CP
$23
$17
$30
$56
Jan 1, 19 Mar 1, 19
Primed Leads
8,987
Primed Leads
1,578
2,660
2,335
0.4%
Primed Leads
1,461
2,144
4,794
588
520
1,710
$200
704
pas p
CP Primed Lead
$171
‒‒‒‒‒‒
CP Primed Lead
$119
$145
$170
$272
$143
CP Primed Lead
$146
$67
$198
$400
Date Granularity
Week
Impressions
CTR
CP Lead
CP Primed Lead
Leads
Primed Leads
KPI Pacing
Primed Leads by day of year (running total)
Select KPI
Primed Leads
8500
8000
7500
7000
6500
6000
5500
5000
4500
4000
3500
3000
2500
2000
1500
1000 2019
500
0
0
50
100
28.47%
150 200
Le
Day of Year
250