Dashboard
RFM Analysis
This dashboard provides an in-depth analysis of customers through the RFM Analysis, which segments customers into 64 distinct segments based on their purchase behaviors-Recency, Frequency and their Monetary Value. This analysis helps to identify customers who are loyal, at risk, and lost and can be used to develop a customized CRM profiling and messaging approach.

Summary
The RFM Analysis dashboard provides a comprehensive analysis of customers, allowing businesses to segment customers into 64 distinct segments based on their purchase behaviors-Recency, Frequency and their Monetary Value. This analysis can be used to identify loyal, at risk, and lost customers and develop a customized CRM profiling and messaging approach.

Benefits
The RFM Analysis dashboard can benefit any business that needs to better understand their customer base. It can be used to identify loyal, at risk, and lost customers, and develop a customized CRM profiling and messaging approach. It can also help businesses to better target their marketing efforts, increase customer retention, and improve customer satisfaction.

Who Can Use It
The RFM Analysis dashboard can be used by any business that needs to better understand their customer base. It can be used by marketing teams, customer service teams, sales teams, and any other team that needs to gain insights into their customer base.

Benefits for Users
The RFM Analysis dashboard can help users to better target their marketing efforts, increase customer retention, and improve customer satisfaction. It can also help users to identify loyal, at risk, and lost customers and develop a customized CRM profiling and messaging approach.