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presentations. Main clients worked with: Telefonica, Sanofi, MSD, AstraZeneca, CasenFleet, Orange,
Janssen, Roche.
Dashboard Title: Make Better Business Decisions with Analytics
Overall Summary:
This dashboard provides insights into how analytics can help businesses make better decisions. It outlines the benefits of using analytics to gain insights into customer behavior, market trends, and other data-driven decisions. It also provides information on who can benefit from using analytics and how they can use it to their advantage.
Benefits of Using Analytics:
Gain insights into customer behavior, market trends, and other data-driven decisions
Identify opportunities for growth and cost savings
Improve decision-making processes
Enhance customer experience
Increase efficiency and productivity
Who Can Benefit from Using Analytics:
Businesses of all sizes and industries can benefit from using analytics. Companies can use analytics to gain insights into customer behavior, market trends, and other data-driven decisions. Additionally, analytics can help identify opportunities for growth and cost savings, improve decision-making processes, enhance customer experience, and increase efficiency and productivity.
How Analytics Can Benefit Your Business:
Increase customer engagement
Improve customer service
Identify new opportunities for growth
Streamline operations
Make better decisions faster
Improve customer loyalty
Reduce costs
Enhance customer experience
Optimize marketing campaigns
Increase ROI
Pablo Sáenz de Tejada
Profile
After 8 years as a Marketing Analyst and Quantitative Market Researcher in Spain I decided to move to London and
continue improving my analytical and data visualization skills with Tableau and Alteryx joining The Information Lab and
continue helping companies and people to make sense of their data and make better business decisions.
Before, I spent more than 8 years working as a market research quantitative consultant making ad-hoc projects for very
different clients, from healthcare companies to IT or retails companies and a high variability of project types: from market
sizing and price test to advertisement campaigns and new product developments.
Marketing Analytics @ ESIC
Data analysis and advance analytics
models with SPSS and SAS.
2019
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2017-
2016
2015-
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2011
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Education
Career
TIL
PSYMA
WA
Currently living in: Madrid
Year of birth: 1983
Linkedin: https://www.linkedin.com/in/pablosaenzdetejada
Tableau profile: https://public.tableau.com/profile/pablosdt/
email: [email protected]
Data Analyst @ The Information Lab | Jun 2015 – Currently
Description: Help companies making sense of data creating Tableau dashboards, data preparation,
cleansing and analysis with Alteryx, improve reports and train users. Part of the first cohort of the
Data School. 2 years contract with 4 months of training on Tableau, Alteryx, SQL, data visualization,
etc. And 3 placements of 6 months each at easyJet, Deloitte and Inmarsat.
Quantitative senior research executive @ Psyma | Dec 2010 – May 2015
Description: Management of quantitative market research projects, leading all the process from
defining objectives and proposals to data analysis, reports, business recommendations and result
presentations. Main clients worked with: Telefonica, Sanofi, MSD, AstraZeneca, CasenFleet, Orange,
Janssen, Roche.
Quantitative junior research executive @ Instituto Dym | Dec 2006 – Dec 2010
Description: Management of quantitative market research projects, leading all the process from
defining objectives and proposals to data analysis, reports, business recommendations and result
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