4 Improving marketing ROI/attribution

Dashboard Title: State of Marketing: Marketers Embrace Change

Subtitle: Digital Transformation

Overall Summary:
This dashboard provides an overview of the current state of marketing, including marketers’ top priorities and challenges, marketing metrics, and skills and training. It also offers insights into how marketers are adapting to the digital transformation, and how they are leveraging data to create a cohesive customer journey across channels and devices.

What Insights Can Be Gained:
Understand the current state of marketing, including marketers’ top priorities and challenges
Discover how marketers are adapting to the digital transformation
Analyze marketing metrics and skills & training
Gain insights into how marketers are leveraging data to create a cohesive customer journey across channels and devices

Who Can Benefit from Using the Dashboard and How:
This dashboard is designed to help marketers, executives, and decision-makers understand the current state of marketing and how digital transformation is impacting the industry. It provides insights into how marketers are adapting to the digital transformation, and how they are leveraging data to create a cohesive customer journey across channels and devices. By leveraging the data and analytics provided by this dashboard, marketers can make informed decisions to improve their marketing ROI/attribution and engage with customers in real time.

Who Can Use the Dashboard and How It Would Benefit Them:
This dashboard is designed to be used by marketers, executives, and decision-makers. It provides insights into the current state of marketing, including marketers’ top priorities and challenges, marketing metrics, and skills and training. By leveraging the data and analytics provided by this dashboard, marketers can make informed decisions to improve their marketing ROI/attribution and engage with customers in real time. Additionally, executives and decision-makers can use this dashboard to gain insights into the current state of marketing and how digital transformation is impacting the industry.